Bliss Boutique
Location: Portland, ME
Project(s): Social media assets, sale assets, and email template design.
Role: Designer
Company: Helm Digital - First Pier Division
Social media assets
A very small selection of many assets designed for Bliss’ Meta social accounts. All designs were created in various ratios to be suited for instagram, facebook, stories, and email campaigns. Utilizing the Bliss brand guide, I was able to create minimal, aesthetic designs that highlighted various exciting events and holidays pertaining to the store.
Sale assets
A very small selection of many assets designed for both print & digital. Each sale receives an entire suite of designs for stories, posts, emails, site banners, and in-store signage. The standard digital suite also included designs for a pre-sale announcement, a sale alert, and last chance. Printed assets were sent to a local vendor who provided in-store posters for various sales.
Email template design
Custom email templates designed within Klaviyo for Bliss. They utilized a mix of static and dynamic product blocks, live text and designed assets. The designed assets were created within Canva for client to continue to use year-round and update as needed.
Homepage sale block
After we completed a total overhaul of the Bliss site, they requested we create a block that they could utilize during sales. Their only request was that it feature live text and it be easy to adjust for various sales throughout the year. I worked as the lead designer to create a few different block options for their shopify site. We presented these to the client, and upon approval I worked with dev to ensure they were built out correctly. The final blocks are now live and available to use on our clients site.